What’s in a Purse? Maybe a Woman’s Reputation
- 169 Downloads
Does a woman’s reputation suffer when others discover condoms in her possession? Fifty-two male and female predominantly white undergraduates from a small, private, Catholic university in the northeast USA examined the contents of a purse to formulate an impression of its owner. Unflattering inferences were drawn about the character of the target when her purse contained condoms. A follow-up study with 55 comparable participants confirmed that these inferences were indeed uncomplimentary. The results are discussed in terms of the multi-dimensional price women pay when assuming responsibility for their sexual health.
KeywordsImpression formation Gender roles Sexual reputation Condoms Women’s health
- Bandura, A. (1997). Self-efficacy: The exercise of control. New York: Freeman.Google Scholar
- Dahl, D. W., Gorn, G. J., & Weinberg, C. B. (1998). The impact of embarrassment on condom purchase behavior. Canadian Journal of Public Health, 89, 368–370.Google Scholar
- Fine, M. (1988). Sexuality, schooling, and adolescent females: The missing discourse of desire. Harvard Educational Review, 58, 29–53.Google Scholar
- Gagnon, J., & Simon, W. (1973). Sexual conduct: The social sources of human sexuality. Chicago, IL: Aldine.Google Scholar
- Gomez, C., & Marin, B. (1996). Gender, culture, and power: Barriers to HIV-prevention strategies for women. Journal of Sex Research, 33, 355–362.Google Scholar
- Holland, J., Ramazanoglu, C., Scott, S., Sharpe, S., & Thomson, R. (1991). Between embarrassment and trust: Young women and the diversity of condom use. In P. Aggleton, G. Hart, & P. Davies (Eds.), AIDS: Responses, interventions, and care (pp. 127–148). London: Falmer.Google Scholar
- James, W. (1890). The principles of psychology. New York: Henry Holt.Google Scholar
- Kasier Family Foundation (1997). Contraception in the 90s. Retrieved August 1, 2007. from http://www.kff.org/womenshealth/1270-contra90f.cfm.
- Shaughnessy, J. J., Zechmeister, E. B., & Zechmeister, E. B. (2006). Research methods in psychology. Boston, MA: McGraw Hill.Google Scholar
- Weber, M. (1946). Class, status, party. In H. H. Gerth & C. Wright Mills (Eds.), From Max Weber: Essays in sociology (pp. 180–195). New York: Oxford University Press.Google Scholar
- Wilton, T., & Aggleton, P. (1991). Condoms, coercion, and control: Heterosexuality and the limits to HIV/AIDS education. In P. Aggleton, P. Davies, & G. Hart (Eds.),AIDS: Responses, interventions, and care (pp. 149–156). London: Falmer.Google Scholar