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Effects of experts on the coupling dynamics of complex contagion of awareness and epidemic spreading

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Abstract

The impact of social influence on the dynamic of awareness diffusion and epidemic spreading has been researched adequately, while the feedback effect of individuals on social influence does not receive enough attention. In this study, we sought to propose a model composed of a two-layer network with complex awareness. Initially, we design expert nodes based on regret theory to characterize social influence and symmetrical interaction, including the impact of experts and the feedback of individuals. Then, we describe the social structure in the form of the simple contagion model and consider the superposition effect. According to the microscopic Markov chain approach (MMCA) derivation, a clear association emerges between epidemic threshold and complex awareness diffusion. Extensive numerical simulations reveal two implications: (1) Widening the channels of information dissemination could contribute to epidemic prevention; (2) Intensifying the recurrent diffusion of complex social awareness is beneficial to epidemic control.

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Acknowledgements

This work is supported by the National Natural Science Foundation of China (No. 62106205), Natural Science Foundation of Chongqing (Nos. cstc2021jcyj-msxmX0824 and cstc2021jcyj-msxmX0565), the Humanities and Social Science Fund Ministry of Education of the People’s Republic of China under Grant (No. 21YJCZH028), and the project of science and technology research program of Cho-ngqing Education Commission of China (Nos. KJQN202100207 and KJZD-K202100203).

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  1. College of Artificial Intelligence, Southwest University, Chongqing, 400715, People’s Republic of China

    Shuo Lv, Yi Wang, Cong Guo & Libo Zhang

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  1. Shuo Lv
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  2. Yi Wang
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  3. Cong Guo
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Correspondence to Libo Zhang.

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Lv, S., Wang, Y., Guo, C. et al. Effects of experts on the coupling dynamics of complex contagion of awareness and epidemic spreading. Nonlinear Dyn 112, 2367–2380 (2024). https://doi.org/10.1007/s11071-023-09146-7

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