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Table 1 Online share of total US category sales and estimated 2017–2021 CAGR

From: Using technology to bring online convenience to offline shopping

Category 2016 online share (%) 2017–2021 CAGR (%)
Baby 44 12
Books 44 12
Cosmetics 15 13
Electronics 31 12
Furniture 15 16
Grocery 2 24
Music/video 65 11
Office supplies 27 7
Pet 10 16
Sporting goods 14 8
Toys 30 15
  1. Source: PlanetRetail RNG (2019)