Journal of Cultural Economics

, Volume 32, Issue 3, pp 167–185

Social network markets: a new definition of the creative industries

  • Jason Potts
  • Stuart Cunningham
  • John Hartley
  • Paul Ormerod
Original Article

Abstract

We propose a new definition of the creative industries in terms of social network markets. The extant definition of the creative industries is based on an industrial classification that proceeds in terms of the creative nature of inputs and the intellectual property nature of outputs. We propose, instead, a new market-based definition in terms of the extent to which both demand and supply operate in complex social networks. We review and critique the standard creative industries definitions and explain why we believe a market-based social network definition offers analytic advance. We discuss some empirical, analytic and policy implications of this new definition.

Keywords

Social networks Creative industries Innovation systems 

Copyright information

© Springer Science+Business Media, LLC. 2008

Authors and Affiliations

  • Jason Potts
    • 1
    • 2
  • Stuart Cunningham
    • 1
  • John Hartley
    • 1
  • Paul Ormerod
    • 3
  1. 1.CCIQueensland University of TechnologyBrisbaneAustralia
  2. 2.School of EconomicsUniversity of QueenslandBrisbaneAustralia
  3. 3.Volterra LtdLondonUK

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