Education and Information Technologies

, Volume 19, Issue 3, pp 603–621 | Cite as

Video clips for YouTube: Collaborative video creation as an educational concept for knowledge acquisition and attitude change related to obesity stigmatization

  • Carmen ZahnEmail author
  • Norbert Schaeffeler
  • Katrin Elisabeth Giel
  • Daniel Wessel
  • Ansgar Thiel
  • Stephan Zipfel
  • Friedrich W. Hesse


Mobile phones and advanced web-based video tools have pushed forward new paradigms for using video in education: Today, students can readily create and broadcast their own digital videos for others and create entirely new patterns of video-based information structures for modern online-communities and multimedia environments. This paradigm shift in video usage can be used for advanced learning about complex topics in higher education, for example, learning about socio-scientific or medical topics. Yet–technology aside–applicable educational concepts using collaborative video creation as a method need to be developed. In the present study, we investigate a specific concept designed to fight obesity stigmatization by developing knowledge using a learning-through-design-approach. We expected that creating videos can actually contribute to a deeper understanding of obesity and to a reduction in stigmatizing attitudes–when compared to a control condition. Dependent measures were based on the students’ video products, obesity-related knowledge and attitudes. The course group assessed their own knowledge on causes of obesity and stigmatization because of obesity higher in the post-test than a control group who read a newspaper article on the topic. A corresponding significant reduction in stigmatizing attitudes was found. In sum, results indicate significant differences between students who produced YouTube videos and a control group of students. The results are interpreted as a confirmation of our initial assumptions and evidence indicating that the program is successfully applicable in higher education.


Video Mobile learning Authorship and creativity Education Health Obesity Socio-scientific topics 



This project was funded by the Science Campus Tübingen, Germany, a research network funded by the federal state of Baden-Württemberg and the University of Tübingen in equal shares. (


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Copyright information

© Springer Science+Business Media New York 2013

Authors and Affiliations

  • Carmen Zahn
    • 1
    Email author
  • Norbert Schaeffeler
    • 2
  • Katrin Elisabeth Giel
    • 2
  • Daniel Wessel
    • 3
  • Ansgar Thiel
    • 4
  • Stephan Zipfel
    • 2
  • Friedrich W. Hesse
    • 3
  1. 1.University of Applied Sciences and Arts Northwestern SwitzerlandOltenSwitzerland
  2. 2.Department of Psychosomatic Medicine and PsychotherapyUniversity Hospital of Tuebingen, University Medical Hospital of TuebingenTuebingenGermany
  3. 3.Knowledge Media Research CenterTuebingenGermany
  4. 4.University of TuebingenTuebingenGermany

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