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Computer Interaction Analysis: Toward an Empirical Approach to Understanding User Practice and Eye Gaze in GUI-Based Interaction

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Abstract

Today’s personal computers enable complex forms of user interaction. Unlike older mainframe computers that required batch processing, personal computers enable real-time user control on a one-to-one basis. Such user interaction involves mixed initiative, logic, language and pointing gestures, features reminiscent of interaction with another human. Yet there are also major differences between computer interaction and human interaction, such as computers’ inability to stray from scripts or to adapt to the idiosyncrasies of particular recipients or situations. Given these similarities and differences, can we study computer interaction using methods similar to those for studying human interaction? If so, are the findings from the analysis of human interaction also useful in understanding computer interaction? In this paper, we explore these questions and outline a novel methodological approach for examining human-computer interaction, which we call “computer interaction analysis.” We build on earlier approaches to human interaction with a computer and adapt them to the latest technologies for computer screen capture and eye tracking. In doing so, we propose a new transcription notation scheme that is designed to represent the interweaving streams of input actions, display events and eye movements. Finally we demonstrate the approach with concrete examples involving the phenomena of placeholding, repair and referential practices.

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Notes

  1. We are of the school that recognizes conversation analysis as a form of ethnomethodological inquiry. While some (Lynch 1993) attempt to drive a wedge between ethnomethodology and conversation analysis, we adopt the more inclusive view, following Maynard and Clayman (1991), that ethnomethodology and conversation analysis belong to the same family of approaches despite the diversity across them.

  2. Suchman’s pairs of users are reminiscent of Friedrich Schrecker’s analysis of how interaction between a pair of people can make the work of a chemistry experiment visible to an analyst (see Lynch 1993, p. 200, note 97).

  3. Actually verbal requests are the exception in shoe stores, which are spatially organized to enable customers to point at samples so they do not need to provide names or descriptions.

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Acknowledgements

We would like to thank Prasad Kantamneni of Yahoo!’s Human Perception Center Of Excellence for access to existing eye-tracking data, as well as his guidance in collecting new data.

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Correspondence to Robert J. Moore.

Appendices

Appendix A: Computer Interaction Analysis Transcription Notation (Description-Level)

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Appendix B: Fixation-Level Transcription Notation

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Moore, R.J., Churchill, E.F. Computer Interaction Analysis: Toward an Empirical Approach to Understanding User Practice and Eye Gaze in GUI-Based Interaction. Comput Supported Coop Work 20, 497–528 (2011). https://doi.org/10.1007/s10606-011-9142-2

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