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Time Affluence as a Path toward Personal Happiness and Ethical Business Practice: Empirical Evidence from Four Studies

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Abstract

Many business practices focus on maximizing material affluence, or wealth, despite the fact that a growing empirical literature casts doubt on whether money can buy happiness. We therefore propose that businesses consider the possibility of “time affluence” as an alternative model for improving employee well-being and ethical business practice. Across four studies, results consistently showed that, even after controlling for material affluence, the experience of time affluence was positively related to subjective well-being. Studies 3 and 4 further demonstrated that the experience of mindfulness and the satisfaction of psychological needs partially mediated the positive associations between time affluence and well-being. Future research directions and implications for ethical business practices are discussed.

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Correspondence to Tim Kasser.

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Kasser, T., Sheldon, K.M. Time Affluence as a Path toward Personal Happiness and Ethical Business Practice: Empirical Evidence from Four Studies. J Bus Ethics 84 (Suppl 2), 243–255 (2009). https://doi.org/10.1007/s10551-008-9696-1

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