Journal of Business Ethics

, Volume 81, Issue 2, pp 387–399 | Cite as

The Influence of Perceived Importance of an Ethical Issue on Moral Judgment, Moral Obligation, and Moral Intent

  • Russell HainesEmail author
  • Marc D. Street
  • Douglas Haines


The study extends and tests the issue contingent four-component model of ethical decision-making to include moral obligation. A web-based questionnaire was used to gauge the influence of perceived importance of an ethical issue on moral judgment and moral intent. Perceived importance of an ethical issue was found to be a predictor of moral judgment but not of moral intent as predicted. Moral obligation is suggested to be a process that occurs after a moral judgment is made and explained a significant portion of the variance in moral intent.


ethics ethical decision-making perceived importance of an ethical issue moral intensity moral obligation 


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Copyright information

© Springer Science+Business Media B.V. 2007

Authors and Affiliations

  • Russell Haines
    • 1
    Email author
  • Marc D. Street
    • 2
  • Douglas Haines
    • 3
  1. 1.Information Technology and Decision SciencesOld Dominion UniversityNorfolkU.S.A.
  2. 2.Perdue School of BusinessSalisbury UniversitySalisburyU.S.A.
  3. 3.Department of Business, College of Business and EconomicsUniversity of IdahoMoscowU.S.A.

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