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A Perspective of Collective Consciousness of Business Organizations


The article discusses the meaning of consciousness and presents a collective consciousness view of business organizations and their development. It proposes an integrative hierarchical framework of three levels of organizational consciousness: material, social and spiritual. The concepts of excellence, ethical and moral temperament of organizations at different levels of consciousness are also discussed. The article describes the features of social and spiritually conscious business organizations, taking some examples from secondary sources. Overall, it is an attempt to link the ideals of human evolution with the potential behaviour of business corporations.

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Correspondence to Ashish Pandey.

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Ashish Pandey is leading research function at Pragati Leadership Institute, 301, Beaver Grandeur, Baner road, Pune, India. He is also scholar of Fellow Program in Management with Management Development Institute, (M.D.I.) Gurgaon.

Rajen K. Gupta is Professor of OD with M.D.I., Gurgaon. He is an OD consultant, alumnus of Indian Institute of Technology, Kanpur and holds doctoral degree from Indian Institute of Management, Ahmedabad, India.

Earlier version of the paper titled “Organization Development as Evolution of Collective Consciousness of Business Organization” was presented in the Global OD Summit, 2006, at Mysore, India and was adjudged the best paper in ‘Future-focus’ stream.

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Pandey, A., Gupta, R.K. A Perspective of Collective Consciousness of Business Organizations. J Bus Ethics 80, 889–898 (2008).

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  • ethics
  • market
  • organizational consciousness
  • social and spiritual consciousness