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Understanding the community of blind or visually impaired vloggers on YouTube

  • Woosuk Seo
  • Hyunggu JungEmail author
Long Paper
  • 68 Downloads

Abstract

We report on a study of understanding how blind or visually impaired (BVI) video bloggers (vloggers) use YouTube. To identify BVI vloggers on YouTube, we used combinations of keywords to find the videos that they uploaded. We then conducted semi-structured interviews with 10 BVI vloggers to understand their experiences on YouTube. We identified salient themes regarding how they interact with videos and other users on YouTube through an open coding approach. Our analysis of the identified themes reveals that BVI vloggers use YouTube as an educational tool. While BVI vloggers share their stories with viewers to educate the public about blindness or visual impairments as vloggers, they learn how other BVI vloggers use accessibility tools in their daily life as viewers. Based on the results of this study, we present design opportunities to better support BVI vloggers on video-based social media platforms. To our knowledge, this is the first interview study for exploring the community of BVI vloggers on YouTube.

Keywords

YouTube Vlogger Blind Visual impairments Qualitative study Accessibility 

Notes

Acknowledgements

We would like to thank our interview participants for sharing their experience, and Seonu Cho for helping with transcribing interview recordings.

Compliance with ethical standards

Conflict of interest

On behalf of all authors, the corresponding author states that there is no conflict of interest.

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Copyright information

© Springer-Verlag GmbH Germany, part of Springer Nature 2020

Authors and Affiliations

  1. 1.University of MichiganAnn ArborUSA
  2. 2.University of SeoulSeoulRepublic of Korea

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