Chameleon-like weather presenter costume composite format based on color fuzzy model
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Online weather forecasts and weather apps enable viewers to actively retrieve information; however, television weather forecasting uses a format, which allows viewers to unilaterally receive information from presenters speaking fast for a short period of time. In comparison with the infographic-oriented format, the weather presenter-oriented format has the problem of making viewers excessively focused on weather presenters. In this study, an alternative method of weather forecast is proposed, consisting of using the presenter’s clothes as a tool for providing information by exploiting the reactions of viewers focusing on the presenter. Specifically, this study constructed the color fuzzy model to represent temperature, fine dust level, and humidity by hue, saturation, and value, respectively. The weather presenter’s clothing transforms like a chameleon, in real time, according to content and provides emotional information to viewers.
KeywordsColor fuzzy model Infographic Immersion Weather forecast Weather presenter
This study was not funded by any research grant. I would like to thank for the contributions of Hyeon Seo Wee (Kyung Hee University), who participated as a Graphic Editor, and Young Eun Lee (Sookmyung Women’s University), who participated as a weather presenter.
Compliance with ethical standards
Conflict of interest
Author Pyoung Won Kim declares that he has no conflict of interest.
This article does not contain any studies with human participants or animals performed by any of the authors.
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