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Online networks, social interaction and segregation: an evolutionary approach

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Abstract

There is growing evidence that face-to-face interaction is declining in many countries, exacerbating the phenomenon of social isolation. On the other hand, social interaction through online networking sites is steeply rising. To analyze these societal dynamics, we have built an evolutionary game model in which agents can choose between three strategies of social participation: 1) interaction via both online social networks and face-to-face encounters; 2) interaction by exclusive means of face-to-face encounters; 3) opting out from both forms of participation in pursuit of social isolation. We illustrate the dynamics of interaction among these three types of agent that the model predicts, in light of the empirical evidence provided by previous literature. We then assess their welfare implications. We show that when online interaction is less gratifying than offline encounters, the dynamics of agents’ rational choices of interaction will lead to the extinction of the sub-population of online networks users, thereby making Facebook and similar platforms disappear in the long run. Furthermore, we show that the higher the propensity for discrimination of those who interact via online social networks and via face-to-face encounters (i.e., their preference for the interaction with agents of their same type), the greater the probability will be that they all will end up choosing social isolation in the long run, making society fall into a “social poverty trap”.

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Notes

  1. Hereafter, online social networks, social networking sites (or SNS) and online networking will be used as synonyms for the sake of brevity. For a discussion about definitions, see Ellison and Boyd (2013).

  2. We do not use other tools for online communication, such as emails and voice systems (e.g., Skype), in defining the possible strategies of social participation. This is because such tools are commonly spread across the sub-population of socially active individuals, independently of their use of online social networks. Descriptive statistics from various institutions report that virtually the entire population of online adults uses non-SNS-mediated tools of online communication. Distinguishing them from other types of online socially active individuals would make no sense. This aspect will be further explained in Section 2.1.

  3. The classification of dynamic regimes is illustrated in section five.

  4. A peculiarity of relational goods is that it is virtually impossible to separate their production from consumption, since they coincide (Gui and Sugden 2005).

  5. For example, according to the Social Recruiting Survey conducted by Jobvite (2014), 92% of recruiters use social media for evaluating candidates. Furthermore, 94% use LinkedIn, 66% use Facebook and 52% use Twitter. Those who refer to Facebook mostly use the platform to assess candidates’ “cultural fit”. People without Facebook pages, in particular, are viewed as “suspicious” by hiring managers.

  6. Such stationary states do not correspond to stationary states of the Lotka-Volterra system (11)–(12).

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Correspondence to Fabio Sabatini.

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Conflict of interest

The research of Angelo Antoci and Fabio Sabatini has been funded by Regione Autonoma della Sardegna (Autonomous Region of Sardinia) in the context of the research project “Social capital and growth differentials”. The authors declare that they have no conflict of interest.

Additional information

We are grateful to two anonymous referees whose comments and suggestions helped to substantially improve the paper. The usual caveats apply.

Appendices

Mathematical Appendix A

Dynamics (2) is equivalent (see Hofbauer, 1981) to the Lotka-Volterra system:

$$ \dot{X}=X\left(a+ bX\right) $$
(11)
$$ \dot{Y}=Y\left(d+ eX+ fY\right) $$
(12)

via the coordinate change:

$$ {x}_1=\frac{1}{1+X+Y},\kern0.5em {x}_2=\frac{X}{1+X+Y},\kern0.5em {x}_3=\frac{Y}{1+X+Y} $$
(13)

From which X = x2/x1 and Y = x3/x1.

Please note that by the coordinate change (13), the edge e1 − e2 of the simplex S (see Fig. 1) corresponds to the positive semi-axis Y = 0 of the plane (X,Y), the edge e1 − e3 corresponds to the positive semi-axis X = 0 and the vertex e1 corresponds to the point (X,Y) = (0,0) (see Fig. 9).

Fig. 9
figure 9

Arrow diagram of the Lotka-Volterra system. The edge e1 − e2 of the simplex S corresponds to the positive semi-axis Y = 0 of the plane (X,Y), the edge e1 − e3 corresponds to the positive semi-axis X = 0, and the vertex e1 corresponds to the point (X,Y) = (0,0). The set in which EPSN > EPNS holds coincides with the region on the left of the vertical straight line X =  − a/b

According to Eq. (11), \( \dot{X}=0 \) holds along the axis X = 0 and along the vertical straight line X =  − a/b>0; furthermore, \( \dot{X}>0 \) (\( \dot{X}<0 \)) holds on the right (respectively, on the left) of X =  − a/b. According to Eq. (12), \( \dot{Y}=0 \) holds along the axis Y = 0 and along the straight line Y =  − d/f − (e/f)X. Furthermore,\( \dot{\ Y}>0 \) (\( \dot{Y}<0 \)) holds above (respectively, below) Y =  − d/f − (e/f)X.

Remembering that a < 0, b > 0, and f > 0, we have that a unique stationary state with X > 0 and Y > 0, \( \left(\overline{X},\overline{Y}\right)=\left(-a/b,-d/f+(ae)/(bf)\right) \), exists if and only if ae > bd (condition (10) of Proposition 3). The Jacobian matrix of system (11)–(12), evaluated at \( \left(\overline{X},\overline{Y}\right) \), is a triangular matrix:

$$ J\left(\overline{X},\overline{Y}\right)=\left(\begin{array}{cc}b\overline{X}& 0\\ {}\overline{Y}& f\overline{Y}\end{array}\right) $$

With eigenvalues \( b\overline{X}>0 \) (in direction of X = − a/b) and \( f\overline{Y}>0 \). So \( \left(\overline{X},\overline{Y}\right) \) is always a repulsive node (this completes the proof of point one of Proposition 3).

By following similar steps, it is easy to verify that:

  1. 1)

    The Lotka-Volterra system (11)–(12) always admits a unique stationary state (X, Y) = (−a/b, 0), with −a/b > 0, belonging to the positive semi-axis Y = 0 (corresponding to the edge e1 − e2 of the simplex S; see Fig. 1). Such a stationary state is a saddle point (with unstable manifold lying in Y = 0, and stable manifold lying in X =  − a/b) if the internal stationary state \( \left(\overline{X},\overline{Y}\right) \) exists; otherwise it is a source (point two of Proposition 3).

  2. 2)

    The Lotka-Volterra system (11)–(12) admits a unique stationary state (X, Y) = (0, −d/f), with −d/f > 0, belonging to the positive semi-axis X = 0 (corresponding to the edge e1 − e3 of the simplex S) if d < 0. Such a stationary state is always a saddle point with unstable manifold lying in X = 0. If d ≥ 0, then no stationary state with Y > 0 exists in the positive semi-axis X = 0 (point three of Proposition 3).

  3. 3)

    The state (X, Y) = (0, 0) (corresponding to the vertex e1 of the simplex S; see Fig. 1) is always a stationary state; it is a saddle point (with unstable manifold lying in X = 0, and stable manifold lying in Y = 0) if d ≥ 0 (i.e., if the stationary state in the semi-axis X = 0 does not exist, see point two above), otherwise it is a sink (point one of Proposition 1).

The stability properties of the stationary states e2 and e3 (points two to three of Proposition 1) and the existence and stability properties of the stationary state belonging to the edge e2 − e3 (point four of Proposition 3)Footnote 6 can be easily analyzed by applying Propositions 1, 2 and 5 in Bomze (1983), who provided a complete classification of two-dimensional replicator equations.

Mathematical Appendix B

The condition:

$$ {EP}_{SN}\left({x}_1,{x}_2\right)>{EP}_{NS}\left({x}_1,{x}_2\right) $$

can be written as follows:

ax1 + bx2 < 0,

bx2 <  − ax1,

\( X<-\frac{a}{b} \),

where X = x2/x1. Consequently, in the positive quadrant of the plane (X, Y), the set in which EPSN > EPNS holds coincides with the region on the left of the vertical straight line (see Fig. 9):

$$ X=-\frac{a}{b}>0 $$
(14)

Along the straight line (14),\( \dot{\ X}=0 \) holds, while the set in which EPSN < EPNS holds corresponds to the region on the right of (14). Since (14) cannot be crossed by trajectories (see Fig. 9), the two regions separated by (14) are invariant. Consequently, every trajectory starting from the region in which EPSN < EPNS cannot converge to the stationary state (X, Y) = (0, 0), which corresponds to the stationary state e1 = (1, 0, 0). This completes the proof of Proposition 4.

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Antoci, A., Sabatini, F. Online networks, social interaction and segregation: an evolutionary approach. J Evol Econ 28, 859–883 (2018). https://doi.org/10.1007/s00191-018-0556-6

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