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Graffiti: a Nonreactive Measure?

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Abstract

The purposes of this research were to test whether wall writing (which has been proposed as a nonreactive measure) would be influenced by the presence of a model, to determine the rate of people who would make inscriptions, and to add to the literature on the effects of another person’s behavior as a model, with particular reference to a socially frowned upon behavior. Stalls were checked after the departure of each S, 45 males in a no-model condition, 49 in a model-present condition. In scription rates were 8.2% in the model-present and 6.7% in the no-model present conditions. Within the limits of the present work, graffiti did appear to be a nonreactive measure.

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The present work is based on a thesis by the senior author under the direction of the junior author in partial fulfillment of the master’s degree from the University of Illinois, Urbana.

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Rhyne, L.D., Ullmann, L.P. Graffiti: a Nonreactive Measure?. Psychol Rec 22, 255–258 (1972). https://doi.org/10.1007/BF03394089

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  • DOI: https://doi.org/10.1007/BF03394089

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