The Behavior Analyst

, Volume 18, Issue 1, pp 69–71 | Cite as

Introduction: How the Happy Few Might Become the Competent Many

  • William L. Heward
  • Richard W. Malott


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  3. Skinner, B. F. (1956). A case history in scientific method. American Psychologist, 11, 221–223.CrossRefGoogle Scholar
  4. Skinner, B. F. (1971). Beyond freedom and dignity. New York: Knopf.Google Scholar
  5. Skinner, B. F. (1974). About behaviorism. New York: Knopf.Google Scholar

Copyright information

© Association for Behavior Analysis International 1995

Authors and Affiliations

  • William L. Heward
    • 1
  • Richard W. Malott
    • 2
  1. 1.The Ohio State UniversityColumbusUSA
  2. 2.Department of PsychologyWestern Michigan UniversityKalamazooUSA

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