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Anreize und Motivation für unternehmerisches Handeln in etablierten Firmen

  • Motivation
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung Aims and scope Submit manuscript

Zusammenfassung

Die vorliegende Studie untersucht auf Basis eines erwartungstheoretischen Bezugsrahmens die Frage, wie die Eigenschaften unternehmerischer Projekte etablierter Firmen deren Mitarbeiter motivieren, an diesen Projekten teilzunehmen. Dabei wird der Einfluss der wahrgenommenen Erfolgswahrscheinlichkeit, Arbeitsplatzrisiko, Entlohnungsrisiko, zu erwartendem Einsatz sowie gebotener Erfolgsbeteiligungen im Hinblick auf die Teilnahmeentscheidung der Mitarbeiter analysiert. Zudem wird untersucht, ob die wahrgenommene Erfolgswahrscheinlichkeit einen moderierenden Einfluss auf andere Einflussfaktoren hat. Eine Conjoint-Studie von 1472 Teilnahmeentscheidungen von 46 Mitarbeitern etablierter Technologiefirmen unterstützt weite Teile des postulierten Modells. Implikationen für die wissenschaftliche Literatur und die Managementpraxis werden diskutiert.

Summary

In this article we draw on an expectancy theory perspective to analyze the factors motivating employees to participate in corporate venturing projects. We state that the decisions of employees to participate in such projects depend on the perceived success probability, job risk, pay risk, required work effort, and profit sharing associated with the project. Moreover, we argue that the employees’ perceived success probability moderates the effect of the other factors. We use a conjoint study to collect data on 1472 participation decisions nested within 46 employees of established technology-based corporations. Our data confirm major parts of our model. We discuss implications of our results for the corporate entrepreneurship literature and for practicing managers.

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Authors and Affiliations

  1. Goethe-Universität, Frankfurt am Main, Deutschland

    Lars Schweizer (Inhaber der UBS-Stiftungsprofessur für Betriebswirtschaftslehre, insbesondere Management, Externer Research Fellow)

  2. House of Finance, Max-Planck-Institut für Ökonomik in Jena, Grüneburgplatz 1, D-60323, Frankfurt am Main, Deutschland

    Lars Schweizer (Inhaber der UBS-Stiftungsprofessur für Betriebswirtschaftslehre, insbesondere Management, Externer Research Fellow)

  3. Max-Planck-Institut für Ökonomik, Kahlaische Str. 10, 07745, Jena, Deutschland

    Erik Monsen (Senior Research Fellow) &  Holger Patzelt (Associate Director)

Authors
  1. Lars Schweizer
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  2. Erik Monsen
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  3. Holger Patzelt
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Correspondence to Lars Schweizer.

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Wir danken dem Gutachter für die wertvollen Anregungen, die zur Verbesserung des Aufsatzes beigetragen haben.

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Schweizer, L., Monsen, E. & Patzelt, H. Anreize und Motivation für unternehmerisches Handeln in etablierten Firmen. Schmalenbachs Z betriebswirtsch Forsch 60, 671–692 (2008). https://doi.org/10.1007/BF03372810

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