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The status of the marketing concept in public recreation and park agencies

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Authors and Affiliations

  1. Texas A & M University, Texas, USA

    Charles W. Lamb D.B.A. & John L. Crompton Ph.D.

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  1. Charles W. Lamb D.B.A.
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  2. John L. Crompton Ph.D.
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Lamb, C.W., Crompton, J.L. The status of the marketing concept in public recreation and park agencies. JAMS 9, 1–14 (1981). https://doi.org/10.1007/BF02723561

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