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The growing need for coordinated services combined with plenty of income to pay for it has created a golden opportunity for American entrepreneurs. Most owners of these new businesses are women accustomed to the nonprofit world. To survive, they must quickly learn “the business of business.”
She holds an MSW in Aging from the University of California, Berkeley, and has been in the field of case management for ten years. She founded two case management agencies for elders, including Cresscare, which was licensed to franchise in the state of California in 1991. Ms. Cress has taught in the gerontology program at Cabrillo College, in Santa Cruz, California. She is a national speaker in the field of case management and has published several articles in national magazines and journals on case management and aging issues.
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Cress, C. The business of case management flourishing in the United States. Ageing International 19, 29–33 (1992). https://doi.org/10.1007/BF02680743
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DOI: https://doi.org/10.1007/BF02680743