Marketing Letters

, Volume 2, Issue 3, pp 215–229 | Cite as

Advances in computation, statistical methods, and testing of discrete choice models

  • Daniel McFadden


This paper gives a brief overview of recent developments in computation, estimation, and statistical testing of choice models, with marketing applications. Topics include statistical models for discrete panel data with heterogeneous decision-makers, simulation methods for estimation of high-dimension multinomial probit models, specification tests for model structure and for brand and purchase clustering, and innovations in numerical analysis for estimation and forecasting.

Key words

Discrete Response Models Discrete Continuous Choice 


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Copyright information

© Kluwer Academic Publishers 1991

Authors and Affiliations

  • Daniel McFadden
    • 1
  1. 1.Economics DepartmentMassachusetts Institute of TechnologyCambridgeUSA

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