Skip to main content
SpringerLink
Log in

Testing the role of country of origin in consumer adoption of new products

  • Research Notes
  • Published:
International Advances in Economic Research Aims and scope Submit manuscript

This is a preview of subscription content, log in via an institution to check access.

Access this article

Log in via an institution

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Institutional subscriptions

Author information

Authors and Affiliations

  1. Ming Chuan University, Taiwan

    Hsiu-Li Chen

Authors
  1. Hsiu-Li Chen
    View author publications

    You can also search for this author in PubMed Google Scholar

Rights and permissions

Reprints and permissions

About this article

Cite this article

Chen, HL. Testing the role of country of origin in consumer adoption of new products. International Advances in Economic Research 10, 245 (2004). https://doi.org/10.1007/BF02296222

Download citation

  • Issue Date:

  • DOI: https://doi.org/10.1007/BF02296222

Keywords

Search

Navigation