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De school van Nürnberg en het marktonderzoek

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References

  1. Grundlagen der Marktforschung, p. 40.

  2. Ditterich, t.a.p.

  3. Handbuch der Verbrauchsforschung, deel II-l, pg. 17–175.

  4. Handbuch der Verbrauchsforschung, deel. I, pg. 65–66

  5. Handbuch der Verbrauchsforschung, dl. I, pg. 58.

  6. Handbuch der Verbrauchsforschung, dl. I, pg. 63–64.

  7. Turnhout 1938.

  8. Erich Schäfer: Zwischenbilanz der Verbrauchsforschung, in Markt und Verbrauch 1941, Heft 5/6, pg. 104.

  9. Proesler: Handbuch der Verbrauchsforschung, dl. II-l, pg. 10.

  10. Proesler: ald., pg. 14.

  11. Markt und Verbrauch, Heft 3/4, 1942.

  12. Proesler, t.a.p. blz. 24.

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  1. J. van Rees
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van Rees, J. De school van Nürnberg en het marktonderzoek. De Economist 91, 563–582 (1942). https://doi.org/10.1007/BF02204215

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