Measurement and the dynamics of party identification

Abstract

Recent work has questioned the conclusions of the revisionist model of party identification. One central issue concerns the measurement of party identification. According to the critics, the research showing that partisanship is responsive to other political evaluations is in error because of peculiarities of measurement. I test this assertion by considering the effects that changes in measurement have on estimates of the dynamics of party identification. The results strongly support the original revisionist conclusions. The findings of responsiveness of party identification to evaluations of party issue positions are quite robust in the face of alternative measures of party identification.