Information from various sources, but most specifically from the YORKSHARE car-sharing schemes, is brought together in an analysis of public reaction to, and participation in, a car-sharing scheme with centralised matching of applicants. The importance of various attributes of the sites, of the individuals and of the scheme organisation are assessed and conclusions are drawn.
The motivation of individual participants is analysed and is seen to vary from one person to another depending to some extent on their circumstances, but the universal importance of some features, notably cost savings, is revealed.
KeywordsCost Saving Individual Participant Technology Management Economic Geography Scheme Organisation
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