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K. Cairns and J. Johnston, 2015, Food and Femininity

London, Bloomsbury, 240 p.
  • Julie M. ParsonsEmail author
Book Review

In Food and Femininity, Kate Cairns and Josée Johnston provide a timely contribution to the field of food studies with their focus on the performance of contemporary food femininities amongst women and men from Canada and North America. They did not originally set out to investigate femininity but were instead engaged in research that focused on consumer food choice. This research began with a series of 20 focus groups that included 89 participants (69 women and 20 men) and examined how Canadian and American consumers negotiated food decisions in their everyday lives. It was following on from these that they decided to “probe more deeply into women’s personal food narratives” and carried out 40 interviews with women (who had not previously participated in the focus groups), eleven women specifically targeted because of their roles as Toronto-based food activists in keeping with their unwavering commitment to food justice and the ethics of consumption. Following analysis of these texts...

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Copyright information

© INRA and Springer-Verlag France 2016

Authors and Affiliations

  1. 1.University of PlymouthPlymouthUK

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