Business & Information Systems Engineering

, Volume 3, Issue 2, pp 89–101

Internet Social Networking

Research State of the Art and Implications for Enterprise 2.0
State of the Art


An overview of the literature on Internet social networking (ISN) is presented. The authors identify four dominant streams of research and review the key contributions to the field. The review reveals that the research field is fragmented and does not yet facilitate a general understanding of the phenomenon. In particular research is very much skewed towards certain user groups (e.g., students) and platforms (in particular Facebook). Further, implications for a corporate context are discussed. In doing so, three contexts of application are differentiated: Social network sites (SNSs) for 1) recruiting and professional career development, 2) relationship facilitation in distributed work contexts, and 3) interactions with end customers. The authors discuss SNS potentials, implications of existing ISN research and future research opportunities. In summary, they seek to contribute to a better understanding of the phenomenon of ISN and to making available the current state of ISN research for the wider Enterprise 2.0 community.


Enterprise 2.0 Internet social networking Social software 

Supplementary material

12599_2011_151_MOESM1_ESM.pdf (115 kb)
(PDF 115 KB)

Copyright information

© Gabler Verlag 2011

Authors and Affiliations

  1. 1.Institut für Wirtschaftsinformatik Lehrstuhl für Wirtschaftsinformatik und InterorganisationssystemeUniversität MünsterMünsterGermany
  2. 2.Discipline of Business Information Systems Business SchoolThe University of SydneyNSWAustralia
  3. 3.Hilti Chair of Business Process Management Institute of Information SystemsUniversity of LiechtensteinVaduzLiechtenstein

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