Zeitschrift für ManagementOctober 2011, 6:341 | Cite asFragen an die ManagementpraxisAuthorsAuthors and affiliationsHelmut HaussmannBernhard MaierInterviewsFirst Online: 12 October 2011 214 Downloads This is a preview of subscription content, log in to check access.Copyright information© Gabler Verlag 2011Authors and AffiliationsHelmut Haussmann1Bernhard Maier11.Universität Erlangen-NürnbergNürnbergDeutschland