Current Psychology

, Volume 28, Issue 3, pp 181–186 | Cite as

Using Mental Imagery to Enhance the Effectiveness of Implementation Intentions

  • Bärbel Knäuper
  • Michelle Roseman
  • Philip J. Johnson
  • Lillian H. Krantz
Article

Abstract

Past research shows that forming implementation intentions increases the probability of carrying out goals. The present research proposes that mental imagery can strengthen the effects of implementation intentions on goal achievement. Participants were assigned a mundane goal and were randomly assigned to one of two conditions: implementation intentions only or implementation intentions plus mental imagery. Results support the hypothesis that using mental imagery when forming implementation intentions leads to higher rates of goal achievement.

Keywords

Implementation intentions Mental imagery Goal achievement 

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Copyright information

© Springer Science+Business Media, LLC 2009

Authors and Affiliations

  • Bärbel Knäuper
    • 1
    • 2
  • Michelle Roseman
    • 1
  • Philip J. Johnson
    • 1
  • Lillian H. Krantz
    • 1
  1. 1.McGill UniversityMontrealCanada
  2. 2.Department of PsychologyMcGill UniversityMontrealCanada

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