Applied Research in Quality of Life

, Volume 13, Issue 2, pp 333–353 | Cite as

The Effects of Shopping Well-Being and Shopping Ill-Being on Consumer Life Satisfaction

  • Ahmet Ekici
  • M. Joseph Sirgy
  • Dong-Jin Lee
  • Grace B. Yu
  • Michael Bosnjak


Individuals hold two distinct sets of beliefs about shopping activities: Positive beliefs regarding the degree to which shopping contributes to quality of life (shopping well-being), and negative beliefs related to the degree to which shopping activities result in overspending time, effort, and money (shopping ill-being). Shopping well-being and shopping ill-being are conceptualized as independent constructs in that shopping ill-being is not treated as negative polar of a single dimension. That is, one can experience both shopping well-being as well as shopping ill-being, simultaneously. We hypothesized that (1) shopping well-being is a positive predictor of life satisfaction, (2) shopping ill-being is a negative predictor of life satisfaction, and (3) shopping well-being does contribute to life satisfaction under conditions of low than high shopping ill-being. The study surveyed 1035 respondents in the UK. The study results supported hypotheses 1 and 3, not Hypothesis 2. The paper discusses the implications of these findings for retailers, macro-marketers, and policy makers.


Shopping well-being Shopping ill-being Subjective well-being Life satisfaction Quality of life Materialism Compulsive shopping Shopping engagement 


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Copyright information

© Springer Science+Business Media Dordrecht and The International Society for Quality-of-Life Studies (ISQOLS) 2017

Authors and Affiliations

  • Ahmet Ekici
    • 1
  • M. Joseph Sirgy
    • 2
  • Dong-Jin Lee
    • 3
  • Grace B. Yu
    • 4
  • Michael Bosnjak
    • 5
  1. 1.Department of ManagementBilkent UniversityAnkaraTurkey
  2. 2.Virginia Tech Real Estate Professor of Marketing, Department of MarketingVirginia TechVirginiaUSA
  3. 3.Department of MarketingYonsei UniversitySeoulSouth Korea
  4. 4.Department of Business AdministrationDuksung Women’s UniversitySeoulSouth Korea
  5. 5.GESIS Leibniz Institute for the Social SciencesUniversity of MannheimMannheimGermany

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