Applied Research in Quality of Life

, Volume 11, Issue 1, pp 83–103 | Cite as

Ethical Holiday Behavior, Wellbeing and Orientations to Happiness

  • Alexandra Ganglmair-WooliscroftEmail author
  • Ben Wooliscroft


Research shows that the ethical, particularly environmental, impact of holidays is considerable. Over-consumption of resources is leading to a decrease in quality of life. On the other hand, holidays have shown to significantly contribute to peoples’ wellbeing. This research explores the Ethical Holiday Behavior (EHB) of New Zealanders and its relationship to selected wellbeing measures. The uptake of EHB is found to follow a cumulative pattern and levels of EHB are influenced by the search for Meaning in Life, as well as age, gender, and some types of holidays while different levels of Subjective Wellbeing do not influence the level of EHB.


Wellbeing Orientation to happiness Ethical holiday behavior 


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Copyright information

© Springer Science+Business Media Dordrecht and The International Society for Quality-of-Life Studies (ISQOLS) 2014

Authors and Affiliations

  • Alexandra Ganglmair-Wooliscroft
    • 1
    Email author
  • Ben Wooliscroft
    • 1
  1. 1.Department of MarketingUniversity of OtagoOtagoNew Zealand

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