Extending the link between entrepreneurial self-efficacy and intention: a moderated mediation model

  • Kuen-Hung Tsai
  • Hui-Chen Chang
  • Chen-Yi Peng


This study extended the research on the relationship between entrepreneurial self-efficacy and intention by developing a moderated mediation model. This model posits that the link between entrepreneurial self-efficacy and intention is mediated by attitudes toward entrepreneurship and planned entrepreneurial control, and that these mediation processes are further moderated by subjective norms. Based on a sample of 308 valid responses, regression analysis yielded two noteworthy results. First, entrepreneurial self-efficacy positively affects intention through attitudes toward entrepreneurship and planned entrepreneurial control. Second, the direct effect of entrepreneurial self-efficacy on intention decreases as subjective norms increase. By contrast, the indirect intention effects of entrepreneurial self-efficacy through attitudes toward entrepreneurship and planned entrepreneurial control increase as subjective norms increase. In addition, the results indicated that subjective norms positively affect entrepreneurial intention. These findings indicated that the model advances the use of the theory of planned behavior and can be used to define a person as an entrepreneur.


Entrepreneurial self-efficacy Entrepreneurial intention Subjective norm Theory of planned behavior Entrepreneurship 


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© Springer Science+Business Media New York 2014

Authors and Affiliations

  1. 1.Department of Business AdministrationNational Taipei UniversityTaipei 237Taiwan

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