Multimedia Tools and Applications

, Volume 66, Issue 1, pp 33–57 | Cite as

Categorization of ambient media projects on their business models, innovativeness, and characteristics—evaluation of Nokia Ubimedia MindTrek Award Projects of 2010

  • Artur LugmayrEmail author
  • Yaning Zou
  • Bjoern Stockleben
  • Kirsi Lindfors
  • Cai Melakoski


Ambient Media describe media environments, where the medium is embedded within the natural environment. They follow the anytime, anywhere, and anyhow principle for media access. The Nokia Ubimedia MindTreks Awards have been established a few years ago to explore the potential of ambient media. In this article we analyze the total project portfolio submitted to the 4th Nokia Ubimedia MindTrek Awards in 2010 according to their business value, innovativeness, and use of ambient media. The aim of this article is to gain insights into the general characteristics of ambient media, their properties, and business functions. The article rounds up in providing a substantial framework and guidelines for ambient media developers in their product designs.


Ambient media Ubimedia Ubiqutious media Tangible user-interfaces Characteristics of ubqituous media MindTrek 



The ‘credits’ for this paper are definitely for several hard working teams that contributed to the competition. Only with their insights they provide new contributions to the field of ambient media. Several projects, as well as the competition can be found on [1].


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Copyright information

© Springer Science+Business Media, LLC 2012

Authors and Affiliations

  • Artur Lugmayr
    • 1
    Email author
  • Yaning Zou
    • 2
  • Bjoern Stockleben
    • 3
  • Kirsi Lindfors
    • 4
  • Cai Melakoski
    • 5
  1. 1.Department of Business Information Management and LogisticsTampere University of Technology (TUT)TampereFinland
  2. 2.Department of Communications EngineeringTampere University of Technology (TUT)TampereFinland
  3. 3.University of Applied Sciences Magdeburg-StendalMagdeburgGermany
  4. 4.Tampere University of TechnologyTampereFinland
  5. 5.Tampere University of Applied SciencesTampereFinland

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