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Journal of Business Ethics

, Volume 143, Issue 2, pp 405–422 | Cite as

One Vision, Different Paths: An Investigation of Corporate Social Responsibility Initiatives in Europe

  • François Maon
  • Valérie Swaen
  • Adam Lindgreen
Article

Abstract

This comparative study explores 499 corporate social responsibility (CSR) initiatives implemented by 178 corporations in five distinct, institutionally consistent European clusters. This study provides an empirically grounded response to calls to develop comprehensive, nuanced pictures of CSR in the composite European business environment. In so doing, the article stresses three distinct, non-exclusive approaches that characterize the embedding of CSR considerations in corporations’ strategies across Europe and the CSR challenges for corporations operating in different socio-political contexts. Furthermore, the study reaffirms the CSR notion as a contextualized concept, shaped by socio-political drivers, and contributes by bridging macro-level, socio-political facets of CSR with its meso-level, organizational implications.

Keywords

Corporate social responsibility Sustainability Stakeholder management Comparative analysis Europe 

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Copyright information

© Springer Science+Business Media Dordrecht 2015

Authors and Affiliations

  • François Maon
    • 1
  • Valérie Swaen
    • 1
    • 2
  • Adam Lindgreen
    • 3
  1. 1.IESEG School of Management (LEM-CNRS - UMR 9221)LilleFrance
  2. 2.Université catholique de LouvainLouvain-La-NeuveBelgium
  3. 3.Cardiff Business SchoolUniversity of CardiffCardiffUK

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