Journal of Business Ethics

, Volume 60, Issue 4, pp 359–376 | Cite as

The Pragmatic and Ethical Barriers to Corporate Social Responsibility Disclosure: The Nike Case

Article

Abstract

Numerous studies have documented the demand for information regarding corporations’ relationships to society. Much recent research has demonstrated why stakeholders need this information, and how it benefits both companies and the public. These studies suggest numerous methods by which companies can effectively disclose corporate social responsibility (CSR) information to the public, but in practice, reporting this type of information is fraught with legal and ethical uncertainty often unexplored in most literature. This article represents a fresh analysis of the numerous pragmatic consequences and legal and ethical complications inherent in CSR reporting, using Nike Corporation as a case example. The article discusses the theoretical viewpoints surrounding the ethics of CSR disclosure, and presents the case of Nike and the complications it encountered while advertising CSR information. The article ends with an analysis of CSR auditing as a possible solution to companies seeking to improve the method and transparency of social responsibility reporting.

Keywords

commercial speech free speech corporate social responsibility CSR reporting Nike 

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Copyright information

© Springer 2005

Authors and Affiliations

  1. 1.Department of Organizational Leadership and Strategy, Marriott School of ManagementBrigham Young UniversityProvoU.S.A

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