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Journal of Classification

, Volume 17, Issue 2, pp 243–271 | Cite as

Mixed Tree and Spacial Representations of Dissimilarity Judgments

  • M. Wedel
  • T.H.A. Bijmolt

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Copyright information

© Springer-Verlag New York Inc. 2000

Authors and Affiliations

  • M. Wedel
    • 1
  • T.H.A. Bijmolt
    • 2
  1. 1.Department of Marketing and Marketing ResearchUniversity of Groningen
  2. 2.Department of MarketingTilburg University

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