International Journal of Public Health

, Volume 52, Issue 5, pp 261–262 | Cite as

Mass media and their influence on individual health: efficacy versus effectiveness

  • Martin Butzlaff
  • Nik KonecznyEmail author


Tobacco Control Continue Education Medium Tobacco Control Policy Patient Relevant Outcome Experienced Friend 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

Copyright information

© Birkhäuser Verlag, Basel 2007

Authors and Affiliations

  1. 1.Faculty of MedicineUniversity Witten/HerdeckeWittenGermany

Personalised recommendations