Journal of Business Ethics

, Volume 8, Issue 9, pp 667–676 | Cite as

Perceptual differences of sales practitioners and students concerning ethical behavior

  • J. B. DeConinck
  • D. J. Good


This study investigates specific behavioral perceptual differences of ethics between practitioners and students enrolled in sales classes. Respondents were asked to indicate their beliefs to issues related to ethics in sales. A highly significant difference was found between mean responses of students and sales personnel. Managers indicated a greater concern for ethical behavior and less attention to sales than did the students. Students indicated a strong desire for success regardless of ethical constraints violated.


Economic Growth Ethical Behavior Strong Desire Perceptual Difference Ethical Constraint 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Kluwer Academic Publishers 1989

Authors and Affiliations

  • J. B. DeConinck
    • 1
  • D. J. Good
    • 1
  1. 1.Department of Marketing, College of Business and EconomicsCentral Missouri State UniversityWarrensburgUSA

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