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Technology Strategy

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The Palgrave Encyclopedia of Strategic Management
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Abstract

This contribution identifies and discusses four substantive dimensions – competitive strategy stance, value chain stance, resource commitment stance and management stance – in the formulation of an organization’s technology strategy, and three key tasks – internal and external technology sourcing, deploying technology in product and process development, and using technology in technical support activities – in the enactment of its technology strategy. Based on this discussion it articulates two normative conjectures. It also identifies and discusses several key factors that drive the dynamics of an organization’s technology strategy and thereby help it survive and thrive.

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Correspondence to Robert A. Burgelman .

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Burgelman, R.A. (2016). Technology Strategy. In: Augier, M., Teece, D. (eds) The Palgrave Encyclopedia of Strategic Management. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-349-94848-2_527-1

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  • DOI: https://doi.org/10.1057/978-1-349-94848-2_527-1

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