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Sustainability, Ethical Business, and Party Politics in Brazil

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Transnational Governance and South American Politics

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Abstract

The chapter argues that the dense and centralized participation pattern found in Brazil reflects, first, the overlapping of private governance frames with relevant dimensions of the local political agenda since the late 1990s, and second, the close ideational and institutional links developed between a particular faction of businesspersons, civil society, and the political system, particularly around the Workers’ Party PT. As a result, global sustainability norms and initiatives have not been restricted by domestic cultural political cleavages: on the contrary, they benefited from being perceived as an extension of domestic campaigns, struggles, and political discourses. Due to this, the sustainability agenda in Brazil has assumed a more public and assertive political orientation, often surpassing regulatory ambitions and mechanisms found at the global level.

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M.Peña, A. (2016). Sustainability, Ethical Business, and Party Politics in Brazil. In: Transnational Governance and South American Politics. International Political Economy Series. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-137-53863-5_5

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