Abstract
To survive, firms must adapt to their changing environments. Strategic learning is a process by which firms notice environmental change and develop the capacity to alter their strategies in order to prosper under new environmental conditions. Firms often prove inept at strategic learning. They have significant difficulty noticing environmental change, forecasting the implications of the environmental changes they do notice and disrupting established routines and power structures as necessary to adapt to these changes. These difficulties are reflected in high mortality rates.
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Barnett, M.L. (2018). Strategic Learning. In: Augier, M., Teece, D.J. (eds) The Palgrave Encyclopedia of Strategic Management. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-137-00772-8_789
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DOI: https://doi.org/10.1057/978-1-137-00772-8_789
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