Abstract
The task of defining relevant markets typically arises in two public policy contexts: (a) evaluation of proposed horizontal mergers and (b) allegations of monopolization or an abuse of a dominant position. The question in both contexts is whether the merged firm, or the firm accused of monopolization (or abuse), is likely to have or obtain market power and/or monopoly power, and/or enhance or increase its ability to maintain (or exercise) such power.
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References
EC Director General of Competition. 1997. Commission notice on the definition of the relevant market. Available at http://eur-lex.europa.eu/LexUriServ/LexUriServ.do?uri=CELEX:31997Y1209(01):EN:HTML. Accessed 12 Jan 2014.
US DOJ and FTC (US Antitrust Division of the Department of Justice and the Federal Trade Commission). 2010. Horizontal merger guidelines, 19 Aug. Available at http://ftc.gov/os/2010/08/100819hmg.pdf. Accessed 12 Jan 2014.
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Sherry, E.F. (2018). Market Definition. In: Augier, M., Teece, D.J. (eds) The Palgrave Encyclopedia of Strategic Management. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-137-00772-8_585
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DOI: https://doi.org/10.1057/978-1-137-00772-8_585
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