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The corporate response to shareholder activism

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Abstract

Shareholders activism is no longer a typical American phenomenon. Many European companies have become familiar with shareholder actions too. Shareholders are making use of their rights and act against management deficiencies. It is the duty of the board of directors to guard against these actions of shareholders. The response lies not in raising protective shields but in the development of risk management systems incorporating shareholder activism risks.

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Notes

  1. These tweets can be found at http://blogs.wsj.com/moneybeat/2013/08/13/carl-icahn-we-currently-have-a-large-position-in-apple/, last consulted February 10, 2014. Both protagonists settled their dispute and claimed victory because Apple did return cash to its shareholders although not as much as Icahn required. In the meantime Icahn is addressing eBay and he orders the divestment of PayPal (The Economist, “Anything you can do, Icahn can do better”, 15 February 2014, pp. 51–52).

  2. The recent study of Becht, Frank, Grants and Wagner identified 22 % of all cases of activism by hedge funds as taking place in Europe. The large majority of the European cases of shareholder activism have occurred in the United Kingdom (9 %), with German companies providing more than 3 % of all cases. (M. Becht, J. Franks, J. Grant and H. Wagner, The Returns to Hedge Fund Activism: An International Study, ECGI Finance Working Paper nr. 402/2014, January 2014, Table 1, http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2376271, last consulted 15 February 2014).

  3. Vivendi, Press release of November 26 2013a, http://www.vivendi.com/presse/communiques-de-presse/projet-de-scission-du-groupe-valide-vincent-bollore-president-de-vivendi-apres-la-scission-arnaud-de-puyfontaine-directeur-general-des-activites-medias-et-contenus-composition-du-directoire/ (last consulted February 5, 2014).

  4. There were other close connections between the two. For a brief description on their relationships see http://www.glasslewis.com/blog/the-rise-of-successful-shareholder-activism-in-germany/ (last consulted 8 February 2014).

  5. The motions can be found at http://www.gsw.ag/~/media/Files/G/GSW-IR-V2/hv_2013/HV_TO_Ergaenzung_deutsch_korrigiert.pdfm, last consulted 8 February 2014.

  6. GSW, Abstimmungsergebnisse 2013, http://www.gsw.ag/~/media/Files/G/GSW-IR-V2/hv_2013/HV2013_abstimmungsergebnisse.pdf, last consulted 8 February 2014.

  7. IVG, Pressemitteilung 25 June 2013, https://www.gsw.de/unternehmen/pressezentrum/ (last consulted 8 February 2014).

  8. Telecom Italia, Details of votes on removal of directors are to be found at http://www.telecomitalia.com/content/dam/telecomitalia/en/archive/documents/investors/AGM_and_Meetings/2013/Rendiconto-votazioni-dicembre-2013-eng.pdf (last consulted 9 February 2014).

  9. According to the study of Becht and Mayer the median voting block of the largest shareholder in Austria, Belgium, Germany and Italy was more than 50 % (data for 1996) while this block was only 9.9 % in the United Kingdom, 5.4 % for New York Stock Exchange companies and 8.6 % for Nasdaq companies (M. Becht and C. Mayer, “Introduction”, in The Control of Corporate Europe, F. Barca and M. Becht (eds.), Oxford, OUP, 2001, p. 19).

  10. Van der Elst [25]; author’s own research based on companies’ annual reports and websites (May 2013).

  11. Authors’ author’s own research based on companies’ annual reports and websites (May 2013), on file with the author.

  12. Van der Elst [25]; author’s own research based on the companies’ annual reports and websites of these companies (May 2013).

  13. Thomas, Van der Elst [22].

  14. In 2007, the average voting block of a sample of United Kingdom companies was 19.3 percent of the votes. C. Van der Elst, Shareholder Mobility in Five European Countries, in Corporate Management: Shareholder Rights, L. Padmavathi (ed.), Punjagutta, Icfai University Press, 2009, 211. It should be noted that the sample of United Kingdom companies is significantly larger. In the largest companies, ownership concentration levels are smaller.

  15. Van der Elst [23].

  16. Katelouzou [14].

  17. Not least due to the behaviour of corporate directors themselves. According to a study of PWC, mentioned by Activist Insight, a large majority of United States company directors were unwilling to pay more attention to their shareholders. 35 % were willing to communicate more with institutional investors, and only 5 %. With individual investors According to the survey, directors dislike the discussion of topics like nominations, share buy backs, strategy etc., in which activists are in particularly interested (Activist Insight, Activist Monthly, November 2013, pp. 1–2).

  18. Becht, Franks, Mayer, Rossi [2].

  19. Hendry, Sanderson, Barker, Roberts [12].

  20. ECGI, ecgi.org/activism, last consulted 25 January 2014.

  21. Klein, Zur [15]. These disclosure requirements contain more information than the disclosure requirements that in other areas of the world are applicable if a 5 % threshold is passed. For a comparative analysis see E. Vermeulen, Beneficial ownership and control: a comparative study: Disclosure, information and enforcement, Corporate governance roundtable, 2012, pp. 17–28 (http://www.oecd.org/daf/ca/corporategovernanceprinciples/50068886.pdf, last accessed 20 February 2014).

  22. Table 1B in Brav, Jiang, Partnoy, Thomas [3].

  23. This division is vague as making a shareholder proposal is a formal action which will be voted on at the general meeting while voicing public criticism and demanding change is not.

  24. This class of activism is also rather vague as it does not disclose how publicity concerning the threat was provided (via a formal technique or an informal announcement).

  25. Girard [10].

  26. Association de défense des actionnaires minoritaires (ADAM)—Association for the protection of minority shareholders.

  27. Cheffins, Armour [5].

  28. From the shareholder’s perspective, the chief executive officer must take into account specific rules on inside information.

  29. One could argue that supporting a management or shareholder proposal at a general meeting of shareholders is private activism. In most countries, the individual votes of shareholders are not disclosed, hence supporting through voting a management or shareholder initiative remains private. Voting at general meetings is strictly regulated.

  30. For specific elements of the remuneration of French executive officers the shareholders have a say. (For an overview of these rights, see Thomas, Van der Elst [22].)

  31. Dorresteijn et al. [7].

  32. Van der Elst [24]. The countries are Belgium, France, Germany, the Netherlands and the United Kingdom.

  33. It should be noted that the board of directors in the other countries can only do so if it can be shown that the donation is in the interest of the company.

  34. Renneboog, Szilagyi [17].

  35. Eumedion [9]; Eumedion [8].

  36. For a theoretical analysis of the costs and benefits see Cheffins, Armour [5]; Katelouzou [14].

  37. Goranova, Verstegen [11].

  38. Schulte, Roth and Zabel [19].

  39. Integrated Corporate Relations [13].

  40. Rehbein, Logsdon, Van Buren III [18].

  41. Table 1B in Brav, Jiang, Partnoy, Thomas [3].

  42. The study of Girard identified performance related targeting. We classified this as a business strategy action. However it can also include more general maximising shareholder value actions.

  43. Inter alia in the United Kingdom and the Netherlands the law provides the company with the right to have its shareholders identified (United Kingdom, Companies Act part 22; The Netherlands, section 49b Securities Transfer Giro Act). If the regulatory tools are unavailable, market participants like Euroclear offer tools to companies to identify shareholders through the registration of the trading activities (see the information brochure at https://www.euroclear.com/dam/PDFs/Issuance/CapitalPrecision.pdf, last accessed 24 February 2013).

  44. Schulte, Roth & Zabel [19].

  45. Carleton, Nelson, Weisbach [4].

  46. Schulte, Roth & Zabel [19].

  47. Activist Insight [1].

  48. For an overview and analysis of both European and Member State requirements regarding internal control and risk management systems see: C. Van der Elst, “Risk Management in Corporate Law and Corporate Governance”, In Corporate Governance and the Global Financial Crisis, X. Sun, J. Stewart and D. Pollard (eds), Cambridge University Press, 2011, pp. 215–242 and C. Van der Elst, “Board of Directors and Risk Management”, in Boards of directors in European companies—reshaping and harmonising their organisation and duties, H. Birkmose, M. Neville and K. Sorensen (eds.), Kluwer Law International, 2013, 129–152. For a critical view on the legal requirements of a risk management system see L. Enriques and D. Zetzsche, “The Risky Business of Regulating Risk Management in Listed Companies”, European Company and Financial Law Review 2013, 271–303.

  49. Collectively referred to as “the COSO frameworks”.

  50. Committee of Sponsoring Organizations of the Treadway Commission (COSO) [6].

  51. Sydorowitz [21].

  52. Moody’s Investors Service [16].

  53. Sunder, Sunder, Wongsunwai [20].

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Van der Elst, C. The corporate response to shareholder activism. ERA Forum 15, 229–242 (2014). https://doi.org/10.1007/s12027-014-0345-0

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