Abstract
The present work aimed to identify and describe the Malaysian Muslim community’s understanding of health and cosmetic products related to the sunnah of Prophet Muhammad which are available in the Malaysian market. The demographics of this understanding are examined with respect to gender, age, marital and working status, highest level of education, and monthly income earned. A survey was conducted in 2017. A structured questionnaire pertaining to such products was used to capture the relevant data. This survey implemented a multistage design stratified by state, proportionate to the size of the state population, and was representative of the Malaysian population. Data analysis of the results was carried out using frequency and Chi-square analysis with the help of Statistical Packages for Social Science (SPSS) version 22.0. The paper concluded that the community’s understanding of the term ‘prophetic products’ is that it refers to various products that Prophet Muhammad used and/or spoke of approvingly such as dates, raisins, pomegranates, honey, and others. It was observed that these ingredients were strongly identified in public perception as prophetic health and cosmetic products and that there is consequently great demand for these among Malaysians. This factor was identified through various elements. First, the combination of things recognized as prophetic items such as dates, raisins, pomegranates, honey, and others within the product. Second, the labeling of merchandise as prophetic products. Prophetic health merchandise was more popular among Malaysians than were cosmetic products.
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Notes
Known as Pati Sunnah Juice, formulated from the favorites of Prophet Muhammad (pbuh), specifically: honey, dates, figs, saffron, pomegranates, almonds and raisins. Manufactured by D'lyzz Skinn Embrace Beauty Sdn Bhd.
Botanical drink combined from 30 ingredients claimed to be prophetic, including honey, dates, olives, ginseng, and others. Manufactured by Saffron Integrated Marketing Sdn. Bhd.
Manufactured with a mixture of pomegranate, dates, fig, manna, and others. Produced by Sazin Healthcare Sdn. Bhd.
Premixed coffee with goat milk, raisins, dates, and honey. Manufactured by Saffron Integrated Marketing Sdn. Bhd.
Cordial comprised of a mix of ingredients such as dates, rozel, honey, nigella sativa, and others. Manufactured by An-Nur Marketing and Trading.
Cosmetics mixed with some prophetic items such as dates, fig, pomegranates, raisins, and others. Manufactured by Medina Essential.
Cosmetics mixed with some prophetic items such as dates, honey, and others. Manufactured by SAM Beutilogy Lab.
Refer to question B1.
Refer to question B3 and B4.
Refer to question B2.
See the discussion on cross-tabulation analysis between gender and question B2.
See the discussion on cross-tabulation analysis between age and question B2.
Refer to question B5.
Refer to question C2.
Refer to question C3.
Refer to question B7.
Refer to question B6.
See the discussion on cross-tabulation analysis between age and question C2.
See the discussion on cross-tabulation analysis between age and question B2.
Refer to question C1.
Refer to the question B5 and C2.
See the discussion on prophetic products in Malaysia.
Refer to question C1.
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Acknowledgements
The authors would like to thank the Academy of Islamic Civilisation, Universiti Teknologi Malaysia and Academy of Islamic Studies, Universiti Malaya for their continuous support for the research and writing of this article. The authors would also like to thank Research Centre for Quran and Sunnah, Universiti Kebangsaan Malaysia for the support provided. The Grant provided to the authors under UTM Encouragement Research (Q.J130000.3853.19J66) is highly appreciated.
Funding
This study was funded by UTM Encouragement Research (Q.J130000.3853.19J66).
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Ariffin, M.F.M., Rahman, N.N.H.A., Azid, M.A.A. et al. The Malaysian Muslim Community’s Understanding of So-Called Prophetic Health and Cosmetic Products. J Relig Health (2022). https://doi.org/10.1007/s10943-022-01677-4
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DOI: https://doi.org/10.1007/s10943-022-01677-4