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TikTok Videos Related to Rhinoplasty in China: Characteristics and the Quality of the Information

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  • Rhinoplasty
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Abstract

Background

There are numerous videos related to rhinoplasty on TikTok in China. The objective is to examine videos on Chinese TikTok regarding rhinoplasty surgery and evaluate the content quality of rhinoplasty-related videos on TikTok.

Method

We collected 184 Chinese video samples related to rhinoplasty and extracted basic information. We used the PEMAT-A/V tool to evaluate each video.

Results

A total of 184 videos were included in the study. The sampled videos received approximately 4.8 million likes, 900,000 comments, and 300,000 favorites. Most of the videos (n = 130, 70.65%) were posted by certified plastic surgeons on the TikTok platform. This study found that 6 (3.26%) videos contained obvious errors or misleading information. Regarding the PEMAT-A/V, the median total score was 85.71 (n = 184, IQR = 78.57–92.45%). Videos created by plastic surgeons had the highest comprehension score (n = 130, median = 100%, IQR = 91.67–100%), while videos from news media (n = 16, median = 75%, IQR = 70.76–77.34%) had the lowest usability and PEMAT-A/V total scores. In terms of video content, the PEMAT-A/V total score for surgical risks/contraindications related content (n = 15, median = 92.86%, IQR = 83.48–92.86%) was the highest, while scores for complaint-related content (n = 20, median = 75, IQR = 71.43–78.57%) were the lowest.

Conclusions

This study is the first report in China to evaluate the quality of information in nose plastic surgery-related videos on TikTok. We found that the quality of videos created by plastic surgeons on the TikTok platform is generally high, while videos provided by news media have lower quality. We encourage healthcare professionals to share more high-quality information on TikTok and educate patients on how to properly handle misinformation.

Level of Evidence IV

This journal requires that authors assign a level of evidence to each article. For a full description of these Evidence-Based Medicine ratings, please refer to the Table of Contents or the online Instructions to Authors www.springer.com/00266.

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Acknowledgements

The authors declare that they have no conflict of interest.

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The authors received no financial support for the research, authorship, and/or publication of this article.

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Author notes

  1. Kai Chen and Yuan Cai have contributed equally to this work and share first authorship.

Authors and Affiliations

  1. Department of Otorhinolaryngology, Hospital of Chengdu University of Traditional Chinese Medicine, Chengdu, Sichuan, China

    Kai Chen, Yuan Cai & Luyun Jiang

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  1. Kai Chen
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  2. Yuan Cai
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Correspondence to Luyun Jiang.

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Chen, K., Cai, Y. & Jiang, L. TikTok Videos Related to Rhinoplasty in China: Characteristics and the Quality of the Information. Aesth Plast Surg (2024). https://doi.org/10.1007/s00266-024-03940-3

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