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Managing Intangible Resources on e-Commerce Msme Embracing Digital Era in Surabaya: A Test of Business Adoption as Mediation

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Abstract

The hi-technological advancements, particularly in the high-tech sector, are currently experiencing rapid growth across various regions worldwide. The widespread use of mobile phones and the internet has been instrumental in driving these expansions, facilitating faster and more affordable communication exchanges. In Indonesia, the substantial number of internet users has had a profound impact on the proliferation of e-commerce, leading to a significant increase in online transactions. This research focuses on examining the factors that influence the performance of e-commerce in Surabaya, Indonesia, with a specific emphasis on knowledge management, technology readiness, organizational learning capability, and e-business adoption. The study involved 100 respondents, comprising owners or managers. The findings reveal that knowledge management, technology readiness, and organizational learning capability have a substantial influence on e-business adoption. Furthermore, e-business adoption significantly impacts e-business performance.

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Authors and Affiliations

  1. Ciputra University, Surabaya, Indonesia

    Wiliam Santoso & Hadi Kusuma Sunyoto

  2. La Trobe University, Melbourne, VIC, Australia

    Petrus Usmanij

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  1. Wiliam Santoso
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  2. Hadi Kusuma Sunyoto
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Correspondence to Petrus Usmanij .

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Editors and Affiliations

  1. La Trobe University, Bundoora, VIC, Australia

    Vanessa Ratten

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Santoso, W., Sunyoto, H.K., Usmanij, P. (2023). Managing Intangible Resources on e-Commerce Msme Embracing Digital Era in Surabaya: A Test of Business Adoption as Mediation. In: Ratten, V. (eds) Entrepreneurship Research. Springer, Singapore. https://doi.org/10.1007/978-981-99-4452-1_5

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