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Passenger Travel Mode Decision-Making Research in Transport Corridor Based on the Prospect Theory

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LISS2019
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Abstract

The passengers’ travel decision-making process can be regarded as limited rational decision-making behavior under the certain and uncertain comprehensive condition. In this study, in consideration of the different types of passengers’ heterogeneity characteristics, the passengers are divided into 5 heterogeneous categories according to the travel purpose. The heterogeneous passengers’ prospected comprehensive evaluation to the high-speed railway, common railway, highway and aviation are used as the reference point. The frequency distributions of these heterogeneous passengers’ actual evaluation score to the 4 travel modes, which are obtained through questionnaire investigation, are used as the probability distribution. The prospect theory is used to establish a passenger travel mode decision-making model to calculate the 5 kinds of heterogeneous passengers’ comprehensive prospect value to the 4 travel modes. Besides, combined with the Logit model, the 5 kinds of heterogeneous passengers’ fuzzy choice probability to the 4 modes are calculated and a comparative analysis has been made to reflect the heterogeneous passengers’ fuzzy travel choice preference.

This paper is supported by the National Natural Science Fund Project “Passenger Share Research of different travel modes based on the Passengers’ Travel Preferences in the Passenger Corridor (51778047)”.

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Correspondence to Yunqing Feng .

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Feng, Y., Cao, X., Li, X. (2020). Passenger Travel Mode Decision-Making Research in Transport Corridor Based on the Prospect Theory. In: Zhang, J., Dresner, M., Zhang, R., Hua, G., Shang, X. (eds) LISS2019. Springer, Singapore. https://doi.org/10.1007/978-981-15-5682-1_28

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