Abstract
Search engine optimization (SEO) is a technical term that optimizes the website over the Internet to get the better rank compare to its competitor, the ultimate goal of SEO is to get the brand to its website. Earlier time there are few websites and therefore the competition among website are narrower, but at present the scenario of the websites is gigantic, and therefore the people are using so many atrocious ways to get the page rank. This paper consists of the lagging part of SEO and incompetent search engines. The paper shows an analysis that how the search engines are not effective while crawling the webpages, and also analyses how the SEO is been affected by futile work of search engines and its page rank to the website owner.
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Jadav, N.K., Shrivastava, S. (2021). An Analysis on Incompetent Search Engine and Its Search Engine Optimization (SEO). In: Gupta, D., Khanna, A., Bhattacharyya, S., Hassanien, A.E., Anand, S., Jaiswal, A. (eds) International Conference on Innovative Computing and Communications. Advances in Intelligent Systems and Computing, vol 1165. Springer, Singapore. https://doi.org/10.1007/978-981-15-5113-0_15
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DOI: https://doi.org/10.1007/978-981-15-5113-0_15
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