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Innovation Objectives, Strategies and Firm Performance: A Study of Emerging Market Firms

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Driving the Economy through Innovation and Entrepreneurship

Abstract

Emerging market firms pursue multiple innovation objectives to counter the effects of environmental complexity and uncertainty. The innovation objectives so selected define the innovation strategy adopted by the firm. Innovation strategies however are characterised by innovation objective trade-offs based on a collection of positively and negatively impacted objectives. The research identifies the various trade-off baskets for each innovation strategy and the impact of these strategies on the innovation performance of the firm. Firms can accordingly balance the positively and negatively impacted objectives by carefully selecting a suitable strategy and achieve superior innovation performance.

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Authors and Affiliations

  1. Strategic Management Group, Indian Institute of Management, Lucknow, India

    Aniruddha

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  1. Aniruddha
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Correspondence to Aniruddha .

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Editors and Affiliations

  1. , Department of Management Studies, Indian Institute of Science, Bangalore, 560 012, Karnataka, India

    Chiranjit Mukhopadhyay

  2. , Department of Management Studies, Indian Institute of Science, Gulmohar Marg, Mathikere, Bangalore, 560012, Karnataka, India

    K B Akhilesh

  3. , Department of Management Studies, Indian Institute of Science, Gulmohar Marg, Near-Centre For Neroscience,Mathikere, Bangalore, 560012, Karnataka, India

    R. Srinivasan

  4. , Department of Management Studies, Indian Institute of Science, Gulmohar Marg, Near-Centre For Neroscience,Mathikere, Bangalore, 560012, Karnataka, India

    Anjula Gurtoo

  5. , Department of Management Studies, Indian Institute of Science, Gulmohar Marg, Mathikere,, Bangalore, 560012, Karnataka, India

    Parthasarathy Ramachandran

  6. , Department of Management Studies, Indian Institute of Science, Gulmohar Marg, Mathikere, Bangalore, 560012, Karnataka, India

    Parameshwar P Iyer

  7. , Department of Management Studies, Indian Institute of Science, Gulmohar Marg, Mathikere, Bangalore, 560012, Karnataka, India

    M Mathirajan

  8. , Department of Management Studies, Indian Institute of Science, Gulmohar Marg, Mathikere, Bangalore, 560012, Karnataka, India

    M H Bala Subrahmanya

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Aniruddha (2013). Innovation Objectives, Strategies and Firm Performance: A Study of Emerging Market Firms. In: Mukhopadhyay, C., et al. Driving the Economy through Innovation and Entrepreneurship. Springer, India. https://doi.org/10.1007/978-81-322-0746-7_1

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