Zusammenfassung
Geert Hofstede ist einer der Pioniere und bekanntesten Interkulturalisten der kulturvergleichenden Managementforschung. Er hat durch seine breit angelegte Studie Culture’s Consequences (1980) versucht, Kultur anhand von Kulturdimensionen zu operationalisieren und quantitativ abzubilden. Die dichotom ausgeprägten, universellen Kulturdimensionen wie Machtdistanz oder Kollektivismus versus Individualismus führten aber auch zu kontroversen Diskussionen in der interkulturellen Managementforschung und in der Kulturwissenschaft. Viel bewundert, aber auch viel hinterfragt, stellt sein Werk einerseits einen bedeutenden Ausgangspunkt für die Verbreitung der Kulturgebundenheit (Culture-bound-These) von Arbeits- und Managementpraktiken dar. Andererseits wurde sein Kulturdimensionen-Ansatz in zahlreichen Forschungen verschiedenster Fachbereiche genutzt, um den Einfluss von Kultur auf zahlreiche soziale Phänomene zu untersuchen. Diskussionen um Hofstedes Werk entfachen sich entlang des verwendeten Kulturbegriffes sowie der positivistischen methodischen Herangehensweise und haben neue Strömungen hervorgebracht.
„In the first session of a new student class, I used to write big: CULTURE DOESN’T EXIST. In the same way values don’t exist, dimensions don’t exist. They are constructs, which have to prove their usefulness by their ability to explain and predict behavior. The moment they stop doing that we should be prepared to drop them, or trade them for something better.“ (Hofstede 2002, S. 1360)
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Maletzky de García, M., Barmeyer, C. (2023). Geert Hofstede: Kulturvergleichende Managementforschung. In: Barmeyer, C., Busch, D. (eds) Meilensteine der Interkulturalitätsforschung. Springer VS, Wiesbaden. https://doi.org/10.1007/978-3-658-37924-7_4
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