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Akzeptanz und Marktfähigkeit sozialer Roboter

Eine Studie mit älteren Menschen aus Italien und Deutschland

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Soziale Roboter

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Zusammenfassung

Soziale Roboter, die mit uns kommunizieren und menschliche Verhaltensmuster imitieren, sind ein wichtiges Zukunftsthema. Während viele Arbeiten ihr Design und ihre Akzeptanz erforschen, gibt es bislang nur wenige Untersuchungen zu ihrer Marktfähigkeit. Der Schwerpunkt dieser Arbeit liegt auf dem Einsatz sozialer Roboter in den Bereichen Gesundheit und Pflege, wo die zukünftige Integration sozialer Roboter ein enormes Potenzial hat. Eine Studie mit 197 Personen aus Italien und Deutschland untersucht gewünschte Funktionalitäten und Kaufpräferenzen und berücksichtigt hierbei kulturelle Unterschiede. Dabei bestätigte sich die Wichtigkeit mehrerer Dimensionen des ALMERE-Modells (z. B. wahrgenommene Freude, Nützlichkeit und Vertrauenswürdigkeit). Die Akzeptanz korreliert stark mit der Investitionsbereitschaft. Viele ältere Personen betrachten soziale Roboter als „assistierende technische Geräte“ und erwarten, dass diese von Versicherungen und der öffentlichen Hand bezuschusst werden. Um ihren zukünftigen Einsatz zu erleichtern, sollten soziale Roboter in die Datenbanken medizinischer Hilfsmittel integriert werden.

Weißes Elfenbein schnitzte indes er mit glücklicher Kunst und gab ihm eine Gestalt, wie sie nie ein geborenes Weib kann haben, und ward von Liebe zum eigenen Werke ergriffen.

(Ovid in seinen Metamorphosen über Pygmalion)

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Authors and Affiliations

  1. Hochschule Offenburg, Offenburg, Deutschland

    Oliver Korn

  2. Affective & Cognitive Institute, Hochschule Offenburg, Offenburg, Deutschland

    Lea Buchweitz & Arthur Theil

  3. National Research Council of Italy, Institute of Cognitive Science and Technology, Rom, Italien

    Francesca Fracasso & Amedeo Cesta

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  1. Oliver Korn
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  2. Lea Buchweitz
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  3. Arthur Theil
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  4. Francesca Fracasso
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  5. Amedeo Cesta
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Correspondence to Oliver Korn .

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  1. Hochschule für Wirtschaft FHNW, Windisch, Schweiz

    Oliver Bendel

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Korn, O., Buchweitz, L., Theil, A., Fracasso, F., Cesta, A. (2021). Akzeptanz und Marktfähigkeit sozialer Roboter. In: Bendel, O. (eds) Soziale Roboter. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-31114-8_4

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