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Konzeption eines Bezugsrahmens zur Analyse und Entwicklung von Geschäftsmodellen mobiler Gesundheitsdienstleistungen

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Dienstleistungsmodellierung 2014

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Zusammenfassung

Der Bedarf an mobilen Gesundheitsdienstleistungen wächst stetig. Gesundheitsdienstleister sind mit den Herausforderungen knapper Budgets und des Fachkräftemangels konfrontiert. Gleichzeitig wird eine hohe Dienstleistungsqualität erwartet, weshalb Unterstützungspotenzial besteht, das auch durch (mobile) Informationstechnologien realisiert werden kann. Eine umfassende Adressierung dieser Herausforderungen erfordert die Konzeption neuer, tragfähiger, sowie die Analyse existierender, Geschäftsmodelle. Hierzu präsentiert der vorliegende Beitrag einen Bezugsrahmen, der die konfigurative Gestaltung ebendieser Geschäftsmodelle sowie modellhafte Betrachtungen der aufstrebenden Branche unterstützt.

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Authors and Affiliations

  1. Institut für eHealth & Management im Gesundheitswesen, Fachhochschule Flensburg, Kanzleistraße 91-93, 24943, Flensburg, Deutschland

    Prof Dr. Rüdiger Breitschwerdt

  2. Lehrstuhl für Wirtschaftsinformatik und Untemehrnensmodellierung Institut für Informatik und Wirtschaftsinformatik (lCB), Universität Dnisburg-Essen, Campus Essen, Universitätsstraße 9, 45141, Essen, Deutschland

    Michael Heß Dipl.-Wirt.-Inf.

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  1. Prof Dr. Rüdiger Breitschwerdt
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  2. Michael Heß Dipl.-Wirt.-Inf.
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Editors and Affiliations

  1. Informationsmanagement und Wirtschaftsinformatik, Universität Osnabrück, Osnabrück, Germany

    Oliver Thomas

  2. Wirtschaftsinformatik, Universität Hamburg, Hamburg, Germany

    Markus Nüttgens

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Breitschwerdt, R., Heß, M. (2014). Konzeption eines Bezugsrahmens zur Analyse und Entwicklung von Geschäftsmodellen mobiler Gesundheitsdienstleistungen. In: Thomas, O., Nüttgens, M. (eds) Dienstleistungsmodellierung 2014. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-06891-2_12

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  • DOI: https://doi.org/10.1007/978-3-658-06891-2_12

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