Abstract
The intense competition in the market has exerted much pressure on construction enterprises from both home and abroad to the extent that these enterprises spend every minute in choosing survival and development strategies. This paper first introduces an overview of competitive strategy theory in which the structure of construction enterprises is analyzed through five kinds of competitiveness models and three kinds of competition strategies is analyzed from their strengths and weaknesses. Then, it points out how different construction enterprises take the opportunity in the competition. Last, this paper proposes some suggestions about competition strategy formulation.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Cheah CYJ, Kang J (2007) Strategic analysis of large local construction firms in China. Constr Manage Econ 1:25–38
Cheng G (2005) Research on development strategy of shanghai no. 1 architecture co., Ltd. Fudan University, Shanghai (in chinese)
Chinowsky PS (2000) Strategic corporate management for engineering. Oxford University Press, New York, pp 263–265
Fornell C, Wernerfelt B (1987) Defensive marketing strayegy by customer complaint management: a theoretical analysis. J Mark Res 24:337–346
Hou WH, Ye XS (2009) The technical innovation and competitive advantage of architecture enterprise. Constr Econ 6(3):25–29 (in chinese)
Minzberg H, Ahlstrand B, Lampel J (1998) Strategy safari: a guided lour through the wilds of strategic management. The Free Press, New York, pp 75–77
Newbert SL (2007) Empirical research on the resource-based view of the firm: an assessment and suggestion for future research. Strateg Manage J 28:121–146
Potter M (1988) Strategic assets. Financial & Economic Press, Beijing, pp 163–171 (in chinese)
Potter M (1988b) Competition strategy. Huaxia Press, Beijing, pp 14–19 (in chinese)
Potter M (1988c) Competition strategy. Huaxia Press, Beijing, pp 481–489 (in chinese)
Tan XK (2010) Research on competitive strategy of qide Co., Ltd. South China University of Technology, Guangzhou (in chinese)
Wang J, Wang YW, Wang HR (2007) Research on marketing tactic of Chinese architecture enterprise. J Civ Eng 40(10):105–109
Wen FR, Xu XD, Lv SX (2005) Comptitive strategies of big construction enterprises. J Shandong Agric Univ 36(3):437–440 (in chinese)
Zhou HW, Shi GN, Gu YL (2008) Strategy for competitive intelligence. Science Press, Beijing (in chinese)
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2013 Springer-Verlag Berlin Heidelberg
About this paper
Cite this paper
Wang, Yl., Zhou, W. (2013). The Structure of Construction Enterprise and Its Competitive Strategic Choice in China. In: Qi, E., Shen, J., Dou, R. (eds) The 19th International Conference on Industrial Engineering and Engineering Management. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-38433-2_29
Download citation
DOI: https://doi.org/10.1007/978-3-642-38433-2_29
Published:
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-38432-5
Online ISBN: 978-3-642-38433-2
eBook Packages: Business and EconomicsBusiness and Management (R0)